Email confirmation: How to secure your free items!

Email confirmation: How to secure your free items!

The Bergsträßer Flames started the play-offs last weekend with a narrow defeat and nevertheless appear optimistic for the upcoming games. According to Amazon offers certain advantages that can attract readers. Every registered user has access to three free articles per month. The registration is confirmed by a link sent in an email.

If the email does not appear in the inbox, it is advised to check the spam folder or contact customer service. After confirming the email address, access to the articles becomes active. There is also the possibility to link an existing subscription, be it for e-paper or print, to use additional advantages such as exclusive content.

email marketing and best practice

The importance of the email confirmation in marketing is also highlighted by Stripo . The confirmation email is a so-called trigger email that is automatically sent when a customer registers. This double opt-in procedure not only serves to protect against spam and fake email addresses, but also ensures compliance with the GDPR.

Through double opt-in, companies benefit from a clean contact list and can build relevant contacts. The best practices include a brand-compliant email design, concise texts, the possibility of deregistration, as well as informative content about the next steps for new subscribers. These elements contribute to the creation of a positive first impression and promote the structure of trust.