Green week 2025: Niederrhein shows the variety and quality of the region!

Green week 2025: Niederrhein shows the variety and quality of the region!

On January 18, 2025, Stefan Rouenhoff, member of the Bundestag of the CDU from the district of Kleve, visited the renowned green week in Berlin. This year the NRW Hall presents the Lower Rhine as a partner region and highlights the outstanding regional products and the valuable cooperation networks. The focus is on putting the efforts of companies and institutions to promote flowers and food on the Lower Rhine.

"With heart for the Lower Rhine" is the motto of the event, which takes place in Berlin from January 17th to 26th, 2025. Rouenhoff met Dr. Anke Schirocki, the managing director of the Agrobusiness Niederrhein, a network that has successfully connected companies along the agricultural value chain since 2007. The members of the network are diverse, including horticultural companies, agricultural companies, suppliers and logisticians who want to increase the competitiveness of the industry on the Lower Rhine.

prominent representatives of the region

Niederrhein Nachrichten report that Rouenhoff also met with the asparagus princess Monika II. Van Bonn and Grenadier Heinz-Josef Heyer Represent a asparagus building cooperative Walbeck and the Walbeck quality asparagus. In addition, Tanja Nellessen, the Straelen flower girl, and Julia Klammer, the Rhenish potato queen, were in Berlin to market the regional products.

Another stop for Rouenhoff was the flower hall of the green week, where he met Eva Kähler-Theuerkauf, the president of the Horticultural Central Association, and Bert Schmitz from the Landgard producer cooperative. Landgard was responsible for designing the flower hall under the inviting motto "Blütenkiez Berlin". Rouenhoff praised the excellent work of the Lower Rhine businesses and underlined the importance of agriculture, horticulture and nutritional economy in the region.

demands to strengthen competitiveness

Rouenhoff also called for a realignment of the framework conditions to ensure the competitiveness of the industry. He spoke out for lower energy prices, fewer documentation obligations and adjustments in crop protection to effectively cope with the challenges in front of which the industry is facing.

In the context of regionality, we observe an increasing popularity of products from the Niederrhein region. Consumers attach more importance to short transport routes and high quality. The regional brand "Naturally Lower Rhine", which stands for products with guaranteed origin, is increasingly preferred. This brand guarantees that the products in the region have grown and processed, and not only strengthens the local economy, but also actively contributes to maintaining the regional economic structure and securing jobs.

In addition, the brand emphasizes the philosophy of responsibility for nature and transparency. Consumers appreciate the information about the origin and manufacture of their food, which benefits the Lower Rhine region, which is one of the strongest garden building regions in North Rhine-Westphalia. Traditional family businesses manage a large part of agriculture and horticulture, which contributes to the characteristic range of potatoes, grain, vegetables and fruit. The direct sale from the farm and access to marketing organizations support the sales of these regional products.

The Green Week 2025 not only offers a platform for the presentation of regional products, but is also a strategic step to strengthen the competitiveness and visibility of the Lower Rhine producers at the national level.