Lower Rhine Tourism starts WhatsApp channel for exciting events!

Niederrhein Tourismus startet WhatsApp-Kanal für Veranstaltungen und touristische Informationen. Digitale Gästecard und mehr innovationsreiche Projekte 2025 vorgestellt.
Niederrhein Tourismus starts WhatsApp channel for events and tourist information. Digital guest card and more innovative projects in 2025. (Symbolbild/ANAG)

Lower Rhine Tourism starts WhatsApp channel for exciting events!

On January 17, 2025, Niederrhein Tourism (NT) launched a new WhatsApp channel. This channel is ideal for spreading information about events and excursion tips in the region. The channel, which is simply called "Lower Rhine Tourism", is regularly filled with highlights.

Interested subscribers will receive information about the upcoming weekend events on Tuesday and Thursday. The content includes not only local events, but also insider tips, favorite places as well as cycling and hiking routes. Registration for the WhatsApp channel is free and takes place via a link provided. The prerequisite for this is the use of the WhatsApp app, which is available on both smartphones and computers.

one -sided communication and digital offers

The one -sided communication structure of the channel is particularly remarkable. Lower Rhine Tourism provides information while answers in writing are not possible. Reactions can only be done by emojis. In addition to this new form of communication, NT is already active on social networks, including Instagram, Facebook and LinkedIn. In addition, the organization operates the Niederrhein Miss-Blog and its own podcast series.

The WhatsApp channel aims to bring both tourists and locals closer to the many leisure opportunities in the region. This initiative is in the context of the annual closed conference of the Working Group Tourism in the Viersen district, which took place in the Lüttelforster Mühle in Schwalmtal. Responsible people from the various municipalities met here to discuss upcoming projects and marketing activities.

The digital NiederrheinCard and innovative ideas

A central topic of the conference was the planned digital guest card for the Lower Rhine. This card is intended to offer discounts on different tourist services both guests and residents. In addition, it is considered to enable upgrades to higher -quality services and to integrate local public transport as well as alternative mobility offers.

Another exciting point was the development of tourist data management in the region. The so -called "Niederrheinhub" should provide a uniform database for tourist information. What is special: All interested actors can use the data that only needs to be entered once. In addition, innovative AI components for future further development are planned.

An additional highlight is the digitization of the Lower Rhine wheel. The federal government has provided financial resources for the equipment of the bicycles with digital locks. These can be found and unlocked via an app; Payment is also conveniently done via the app. Ulrike Cronen, the tourism officer of the city of Nettetal, confirmed the importance of personal exchange and promised a committed cooperation in the coming year.

In summary, it can be said that the Lower Rhine with these new digital offers and a structured exchange between the actors not only wants to increase the attractiveness of the region, but also starts future -oriented in 2025. The WhatsApp channel is an excellent point of contact for interested and curious people to experience regional highlights up close. Further information on these initiatives can be found on the websites of Lokalklick.eu , rp-online.de and Niederrhein-tourismus.de .

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