Eishalle Solingen: Customer storm for factory sales ensures long lines!

Eishalle Solingen: Customer storm for factory sales ensures long lines!

The ice rink in Solingen experienced an unexpectedly large rush on Friday, April 25, 2025, when it opened its goals for the large factory sale of the Groupe SEB at 10 a.m. Even before the official opening, numerous buyers were in line to secure the coveted offers. Dirk Rouleaux, the retail manager of the Groupe SEB, informed the waiting persons that only 500 people were allowed to be brought into the hall at the same time due to safety precautions.

The sales period extends from April 25th to April 30th, with open daily from 10 a.m. to 6 p.m., except on Sunday. At this special event, the SEB group plans to offer a total of 70,000 parts and 180 different items for sale. The variety of names of the brand includes WMF, Tefal, Krups, Rowenta, Kaiser, Silit and Moulinex.

popular electrical appliances from the region

customers came not only from Solingen, but also from Remscheid, the Rheinisch-Bergische Kreis and Wuppertal. Electrical devices such as hot air fryers, coffee machines and grills were particularly in demand. Richard Schmid was enthusiastic about the greatly reduced prices, for example for a roaster that fell from 249 euros to just 59 euros. Sarah and Tim Fießler were also on site to shop for a raffle that is due to take place next Saturday at the volunteer fire brigade in Gräfrath.

The Groupe SEB has recently positioned itself strategically by taking over the Italian brand La San Marco, which specializes in professional coffee machines and mills. Thierry de la Tour d’Artaise, President of the Groupe SEB, emphasized that this acquisition would be a valuable addition to the offer in the growth market for professional coffee preparation. La San Marco has been known for traditional espresso machines with lever system since its foundation in 1920 and holds several patents in this area.

growth in the coffee market

with sales of 725 million euros in 2022 in the professional division, which accounts for 10 percent of the group's total turnover, the strong growth is evident in an increase of 15.6 percent in the same year. Of these 725 million euros, 90 percent accounted for the coffee sector, which includes automatic espresso machines and solutions for professional filter coffee preparation.

At the Internorga 2023, SEB Professional presented a comprehensive portfolio for professional drinking drinks. The offer included various variants of fully automatic coffee machines, semi -automatic portafilter machines and juice presses from ZMO, which are used in the catering, convenience stores and joint catering. Groupe SEB is considered the world market leader for electrical appliances and household goods and achieves annual sales of over 8 billion euros, with 1 billion euros no longer applicable to the professional area.

In total, more than 32,000 employees in over 150 countries work for Groupe SEB, which are over 350 million products annually with a portfolio of 45 brands, including WMF, Tefal, and Moulinex. The factory sale in Solingen is not only an opportunity for bargain hunters, but also illustrates the strength and diversity of Groupe SEB in the international market.