New participant record at the annual reception in Cochem: Focus on business!

New participant record at the annual reception in Cochem: Focus on business!

On February 7, 2025, the annual reception of business & tourism took place in Cochem's Capuchin monastery. This event was a great success, with around 260 guests, which marks a new participant record. The event was initiated by a large number of partners, including the Economic Forum, the IHK Koblenz, the Middle Rhine district craftsmanship and Cochem-Zell's business development agency. Regional banks such as the Sparkasse Mittelmosel and the Volksbanken and Raiffeisenbanken were also represented.

In her greeting, district administrator Anke Beilstein emphasized the economic developments in the district of Cochem-Zell. A central topic was the resilience of the local economy in times of economic fluctuations. In view of the returning of the guest and overnight stays in tourism, which were influenced last year by bad weather and floods, Beilstein emphasized the strong position of the district in a nationwide comparison.

tourist perspectives and economic networking

With regard to the tourist development of the district, an above -average number of operating foundations in 2024 was mentioned. The strong networking of the economic actors was highlighted as a crucial feature. In particular, the network of the Future Alliance Cochemzell (ZAC) and the tourism cluster play an important role in regional development.

The main speaker of the event, Colonel Samuel Mbassa from Tactical Air Force Squadron 33 in Büchel, spoke about the topic "Security needs in volatile times". His lecture aroused great interest and was moderated by IHK regional manager Knut Schneider in a subsequent question and answer session. The central conclusion of the discussion was the inseparable connection between business and defense.

challenges and opportunities in tourism

The importance of tourism as an economic factor is underlined by various challenges. Data from UNA> show that tourism not only makes a significant economic contribution, but also strengthens structurally weak regions and contributes to improving the infrastructure. The tourist infrastructure includes accommodation, gastronomy and leisure activities that are essential for the attractiveness of a region.

Current developments underline the urgency of political measures. The guidelines of the DIHK recommend to minimize bureaucratic hurdles To proactively use Germany as a travel destination for the recruitment of international specialists. This is particularly important because the shortage of skilled workers and increasing costs in the industry are an important challenge.