Easter trips 2025: Hotel bookings explode - Germany's tourism is booming!

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Von: Erik Fischer

Die Reisesaison 2025 in Cochem-Zell startet später aufgrund von Ostern. Hotelbuchungen steigen, jedoch gibt es Bedenken zur Saison.
The 2025 travel season in Cochem-Zell later starts due to Easter. Hotel bookings are increasing, but there are concerns about the season. (Symbolbild/ANAG)

The travel season 2025 in Germany begins this year late because Easter falls on April 21. This later termination of the holidays has an impact on the tourism sector in the Cochem, Zell, Mayen, Andernach, Koblenz and Hatzenport region. The gastronomy, hotel industry, campsites and leisure companies are concerned because Easter is in the second half of April, which is rather rare. The actors in the industry express hopes for good weather and concerns about a possibly shortened season. Here the weather situation plays a decisive role in the visitor to flow, as the

Nevertheless, the booking trends for Easter 2025 show a positive development. According to the Site Minder sales platform, hotel bookings in Germany have increased by 22 percent compared to 2024. This exceeds the global average, which is 16.8 percent. Both Portugal and Spain have similar growth, with 22 percent for Portugal and 24 percent for Spain. This data show that Germany is one of the most powerful travel destinations in Europe.

booking behavior and trends

For the bookings of accommodation that took place up to 30 days before Easter, it can be seen that German accommodations recorded an average of 3.84 additional bookings for five overnight stays compared to the previous year. In addition, the proportion of international guests rose from 29 to 31 percent, while the domestic share of 71 to 69 percent has dropped. The average booking lead time has risen from 80 to 89 days, which indicates that travelers are planning early.

  • Average daily price (ADR): 188.20 euros (increase of 5.81 percent)
  • Average length of stay: 2 nights (0.2 nights less than in the previous year)
  • Bookings on day of work (May 1) increased by 14 percent
  • Average room price on the day of work: 211 euros (increase of 8.76 percent)

The question of prices is particularly exciting. Germany remains one of the cheapest travel destinations in European comparison, although the prices for the day of work behind the price increase in Spain linkle on average second. These developments are part of a more comprehensive analysis of travel behavior in Germany, which is carried out by various organizations and institutes.

context of the analysis

Surveys such as the annual travel analysis of the FUR (research group vacation) and various other studies such as the ADAC travel monitor or the German tourism analysis (BAT Foundation) continuously provide data on trends in the travel behavior of the German-speaking population. These findings influence the planning and offers in the tourism industry.

Overall, the industry is excited to see how the situation develops before and during the holidays. In particular, the challenge that starts from a late start of the season is compared with the positive booking trends. The developments in the catering, hotel industry and the leisure area are crucial for the success of the 2025 tourist season.

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