New course manager: Dr. Ronft brings a breath of fresh air to event management!

On December 29, 2024, Dr. Steffen Ronft presented as the new course manager for BWL- trade fair, congress and event management at DHBW Ravensburg. The experienced academic studied at DHBW Mannheim in the field of trade fair, congress and event management and brings extensive professional experience as a management consultant in this area.

dr. Ronft has a master's degree in business psychology and did his doctorate at the RPTU Kaiserslautern-Landau on the psychological effects of physical and virtual spaces. He has been working as a lecturer at DHBW Ravensburg since 2014 and has also taken on the role of a lecturer at the SRH Fernhochschule-The Mobile University since 2020, where he is responsible for communication, marketing and event management modules. A central teaching topic of Dr. Ronft is the connection of new technologies such as artificial intelligence as well as virtual and augmented reality with event psychology.

professional backgrounds and priorities

At 37, Dr. Ronft has already gained extensive experiences as an academic employee in the MKE course and as deputy laboratory director of the Center for Empirical and Experimental BwL (ZEEB) at DHBW Mannheim. He emphasizes the importance of teaching and further education and estimates the dual study model of the DHBW, which seamlessly linked theory and practice.

In addition, Dr. Ronft publisher of the specialist book "Event Psychology - Effective Optimization: Basics, concepts, practical examples", in which interdisciplinary approaches to event psychology are discussed. The combination of psychology, management and technological developments is a central concern of his work.

studies at the DHBW Ravensburg

The study at DHBW Ravensburg is described as exciting, short -lived and diverse. Professional perspectives are optimally promoted by the good mediation of business foundations and event-specific knowledge as well as a three-month “practical test” of the dual partner. The students develop problem solving competencies and receive sustainable support for eventualities.

The family environment on the DHBW ensures positive well -being, while the lecturers are open to the interests of the students. In addition, early contacts with personalities from the industry enable good networking that serves as a valuable basis for the professional future.